SingleStore Sales Kickoff

For SingleStore’s annual sales kickoff, the branding drew inspiration from the Scottsdale setting, using desert-influenced tones and imagery to create a warm, vibrant visual identity. A bold, custom event logo designed to stand apart from the SingleStore brand yet remain extensible for future SKOs served as the foundation, with colorful geometric shapes echoing its form. The system extended across a full style guide, printed collateral, digital screens, and branded swag for a cohesive event experience.